Win rewards for saving energy
With the GenGame App
Saving energy doesn't need to be dull
TheGenGame uses games, competition and prizes to reward you for reducing electricity at certain times.
Track your Electricity
Reduce at Peak Times
Earn Points & Level up
Win Cash & Prizes in Leagues
Help the Environment
Be a playful energy user
We reward you for reducing your electricity when it matters most to the environment. This could be when the wind stops blowing, the sun stops shining or during peak times. We call these "GenGame Times".

This helps us stick to using cleaner energy and reduce the need to use fossil fuels.
Connect & Track
Connect your home to the GenGame to track your energy.
We'll send you an energy sensor kit (worth £40) if you live the North East of England. Check eligibility
Reduce at Peak Times
Reduce your energy at GenGame times.
The GenGame app will send you a notification when it's GenGame time, which means it's time to reduce your electricity.
Earn Points
Earn points for your energy reductions.
The more you reduce during GenGame time, the more points you earn.
Level Up
Unlock achievements and beat your friends
Are you up for the challenge? Earn badges by unlocking achievements, level up, connect with friends on the GenGame and complete with them in leagues.
Win Cash and Prizes
Join a league to complete with your GenGame points.
£1000's of prizes up for grabs!
The more GenGame points you earn the higher your chance of winning!
Boost your Game
Get the competitive edge with GenBlast.
Collect cells in our frantic mini game GenBlast. Cells convert into powerups which can be used to get more points during GenGame times.

GenBlast is a separate app. Available on iOS & Android

Can I Play?
We're currently available in the North East of England.
Enter your postcode to check if you're eligible, if you're not, we'll email you when we launch in your area.
Can I Play?
We're currently available in the North East of England.
Enter your postcode to check if you're eligible, if you're not, we'll email you when we launch in your area.
Getting Started
1. Get the App and Sign Up
The GenGame mobile app is available on iOS and Android. Create an account to start playing.
2. Get a Free Energy Sensor*
Claim your free pack worth £40, which contains everything you need to connect your home to the GenGame.
*Free to households in the North East of England
3. Get Set Up
in minutes using our getting started guide.

Once set up, see when you use the most electricity on The GenGame app.
4. Get Ready
to reduce during GenGame times.

The GenGame app will notify you when it's time to reduce. Get your energy use as low as possible to score the most points.
Free to Download and Play